Fundraising Tips For Challenging Times
Steps You Must Take Now To Support Overall
Giving In The Next 12 Months
68 minutes, including Q & A
All purchases include PDF copies of all handouts, including
power point. Access codes are delivered via email in less than 5 minutes and
recordings are downloaded in MP3 format.
Only Available Through Affinity Seminars
Led by Marc Lee, CFRE
Are you getting the most out of your website? What about your
Is the Internet just getting in the way of overall giving?
The Internet should be your best friend in a struggling
economy. It is the most cost efficient means to both
add new donors and to grow your existing support.
Learn easy-to-implement ways to get the most out of the Internet!
This session presents new approaches to providing the online support and
convenience your donors are sure to need in 2009.
- learn 8 actions you can take to improve online donations
- find out about 10 important free or low cost web resources
to improve your Internet communications
- discover the harsh truth about bad email delivery and how to
- find out about list fatigue and how to avoid it
- learn about 2 major areas where new money is being raised online
- review 16 ways to grow your email list
Who Should Attend?
This session is designed develoment and/or marketing directors
and for all development staff with novice to advanced level responsibility
for online donations, email marketing, annual
What People Said About This Marc's Previous Seminars
"Very well organized, good flow, great presenter. I learned
a lot of new information and got a lot of good ideas [for email
Boy Scouts of America, Milwaukee County Council
"Our organization falls between small and middle sized ...
and it was great to know what that means for us budget and planning
wise [for email lists]."
New England Wild Flower Society
"Good information about web site usage and design to capture
donor interest. Good presentation of available softwares for email
fundraising and statistics about effectiveness."
"I want to stay current and believe the information presented
[for email lists] reflects latest trends and technology and also
reflected the practices of other organizations like mine."
First Peoples Worldwide
"The seminar was a good overview for us, especially since
we're relatively new in the area of email fundraising."
Fidelco Guide Dog Foundation
"[The most positive aspect was] the tangible tips and recommendations
to incorporate into our business practice"
Sharon Jaycox Daitz
Partnership for a Drug-Free America
"The part of asking and fundraising organization about the
ownership of your IP address. I think this was great info!"
Community Anti-Drug Coalitions of America
About Marc Lee :
Marc Lee, CFRE is President of Affinity Resources LLC. He is both
a Certified Fund Raising Executive and a Webmaster. A specialist
in Internet Communications he focuses on the opportunities and
challenges of marketing and fundraising online.
Marc not only consults on fundraising, website design, and email
and Internet marketing strategy, he is a practitioner. His extensive
hands-on experience includes work on over 80 websites: creating
database driven web sites, designing and executing Email Campaigns,
Optimizing for Search Engines and setting up eCommerce and Online
Donation applications. His experience includes a wide variety of
both nonprofits and for-profits.
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